Content marketing is a marketing strategy that focuses on creating and delivering valuable, relevant, and consistent content to attract and maintain a clearly defined audience, with the ultimate goal of generating profitable consumer action. It is a holistic approach that involves a variety of tactics, such as blogging, social media, email marketing, and SEO, to
The Covid-19 Pandemic augmented the use of Digital platforms in every domain. The impact of the lockdown has undoubtedly changed the behaviour pattern of consumers around the globe. Every mortal around the world lived in isolation which certainly affected buying behaviour. The transformation in the buying behaviour compelled traditional businesses to shift toward Digital Platforms.
In this competitive world, business owners are continually trying their best to expand their marketing efforts. And email marketing serves as a powerful marketing tool for them in it. The number of users of electronic mail is growing each year. And with this progression, it’s quite natural for various businesses to use electronic mail to
By offering each user a customized experience, YouTube tries to personally make the material relevant to them. Since YouTube has five separate categories, it feeds content to users. YouTube also analyses each user’s interaction with the videos they view to determine which channels and videos they love. However, it doesn’t care as much about which
Oliver started a new business. Oliver wanted to create a company that would help other people get the cars they wanted to run and help them fix their old cars with his affordable and outstanding quality repairs. After some time he observed that he is not getting a good response from his customers. He did
The online presence of a hotel will be significantly different from the physical presence. Most importantly, there is a digital strategy for everything from the hotel’s marketing to the marketing of the specific rooms available. Using digital marketing as a primary channel for hotel marketing means there are far easier opportunities for online booking and
Digital Marketing for Education Industry Promoting the brand is essential to enhance the bottom line of the business. It is regarded as a wonderful opportunity to connect with the targeted customers through the internet and different forms of online communication. It involves using social media, web-based advertisement, and emails as the marketing channels to promote
Are you a Car Dealership? Looking for digital marketing strategies for car dealerships? You are on the right blog. Purchasing a car in the usual traditional method has taken a turn. The present technology grasps the top position where a buyer acquires knowledge about the latest model cars, compares them, and finalizes the best car